Why Coaching Supports Success

Coaching increases the effectiveness of individuals and therefore the organization. The rapidity of change within life, whether it be at home or in business has a Slinky effect for many people. The Slinky effect occurs when accelerated change exceeds integrated learning. Stretched to the limit in terms of using what is known and has worked in the past, the individual finds him or her self unable to meet the growing demands of more responsibility and/or strategic initiatives. Coaching creates an up close and personal learning container that supports the individual to expand the possibilities to meet the daily challenges.

 

Benefits of Coaching


  • Achieve business and personal goals
  • Aware of behaviors that served the past but are not serving in the present
  • Know the impact of choices personally and professionally
  • Conscious presence with your self and therefore with others in ways that increase effectiveness.
  • Greater composure in difficult situations
  • Congruence With Self and Work

 

The Bottom-line of Coaching


  • Through comparisons of before and after experiences most people establish a value for coaching. Here are a few examples as reported from various business sources:
  • As reported in Fortune Magazine," ..managers described an average return of ...about six times what the coaching had cost their companies."
  • A study by MetrixGlobal LLC found that coaching produced a 529% return on investment and significant intangible benefits to the business.
  • Research on effectiveness, reported in the Manchester Review (2001, Vol. 6, No. 1) showed that companies that invested in executive coaching received an average 500%+ return on investment.
  • In February, 2004, it was reported in the Washington Post that a company utilizing coaching gained $3.3 million in 2003 which resulted in a 689% return on the company's investment.

 

Competitive Edge

Clearly, Executive Coaching is evolving at a brisk pace. Awareness of the value of providing coaching as a learning tool for executive and leadership development is becoming common. Recent studies reported in Simply Business, February/March, 2005 have shown that 94% of the individuals that earn more than $1 million per year have a personal or executive coach support their development and their visioning processes. To say the least executive coaching is being recognized as a competitive edge.

 

 

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